Embedded Flash Notebooks

Embedded Flash + Notebooks?

Last week Samsung made its first step towards a prototype 16GB drive based on flash. Flash memory has several advantages over hard-disk drive storage:

- it consumes less power (this would increase battery life)
- it has higher resistance to shock
- it's more reliable because there are no moving parts
- it can read and write data faster

The major factor holding this up of course is price and capacity constraints. However all of the major players in the Flash market continue to ramp capacity to drive lower pricing. Samsung is betting that price difference will erode if double-digit percentage price drops in the flash-memory market continue and so the market for flash-based storage will broaden. The new flash memory will be manufactured using a 50-nanometer process.

Hitachi of course says hard drives are the new bling. I don't think so, and I would be worried if I was Hitachi, Seagate, Maxtor, and Western Digital.

While all new technology developments take time to scale, this will have a major impact in a number of end markets, such as: notebooks, desktops, cellphones, and mp3 players. A little foreshadowing of this can be seen with the shift Apple has made to use flash in the iPod Nano. Can the new video iPod (vPod) with embedded Wlan be far behind?

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